Hi, I'm Beth Pagán, founder ofBethhBrows & Beauty Bar and Bethh Cosmetics, a luxury brow designer, cosmetologist, beauty entrepreneur, and beauty editor based in San Juan, Puerto Rico.
For more than 11 years, I have specialized in natural brow shaping, brow design, brow lamination, brow tinting, and customized eyebrow services designed to enhance each client's unique facial features. My approach combines facial analysis, beauty expertise, and artistry to create brows that look balanced, elegant, and naturally flattering.
Since 2020, I have had the privilege of contributing to the image preparation of contestants for Miss Universe Puerto Rico, helping women feel confident through personalized brow design and beauty services. My work has earned the trust of professionals, beauty queens, entrepreneurs, and clients seeking premium brow services in Puerto Rico.
Throughout my career, I have been honored with several recognitions for my contributions to the beauty industry and entrepreneurship. In 2023, I received the Business Woman Award at the Puerto Rico Fashion Awards. In 2024, I was honored with the Business Woman Award at the New York Fashion Awards and recognized as an Extraordinary Woman at the Gentlemen Luxury Awards 2024. These achievements reflect my commitment to excellence, innovation, and leadership within the beauty and fashion industries.
Most recently, I expanded my role in the beauty industry as a Beauty Editor for Luxe Varie Magazine, where I contribute to The Beauty Circle, a dedicated segment focused on the latest trends in brows, beauty, skincare, and industry insights. Through this platform, I share expert knowledge, beauty trends, and professional recommendations with a broader audience passionate about beauty and self-care.
Through BethhBrows & Beauty Bar, my mission is simple: to help every client achieve brows that complement their natural beauty while providing a luxury experience from consultation to final result.
In addition to working with clients, I am passionate about beauty education and sharing expert knowledge through digital resources, educational content, and industry insights. Whether you are searching for the best brow shaping in San Juan, brow lamination in Puerto Rico, eyebrow design services, or expert brow advice, my goal is to be a trusted source for modern, natural-looking brows.
Today, BethhBrows & Beauty Bar continues to serve clients from Puerto Rico and visitors from around the world who are looking for luxury brow services, personalized beauty solutions, and exceptional results.